Sterling Commerce Australia has won a contract to supply True Alliance with its logistics program.

True Alliance, one of the largest distributors of footwear and apparel brands in Australia, selected Sterling Commerce and HCL as its strategic partners in a move to enhance supply chain efficiency and supplier relationships, while reducing its carbon footprint by cutting company travel and reliance on paper-based transactions.

The company handles thousands of business-to-business orders each month across three main channels and has been seeking to eliminate paper catalogues to cut the need to physically deliver documentation.

Under the new partnership, Sterling Commerce will provide its multi-channel selling program, which will enable True Alliance to automate its entire sales order capture processes and roll out an online e-commerce platform across the company’s global supply chain.

“Sterling Commerce has proven market solutions, leading technology and a rich heritage of delivering on time and on budget.  They were a natural choice to be our partner and their experience shows that they can scale with any organisation’s business requirements,” said Anne Kremer, business technology manager at True Alliance.

The program, which will be implemented over the coming months by HCL, has multi-channel, electronic sales order functionality that can broker orders for customers and provide an integrated view of inventory held within its back-end systems.

It is also expected to improve the management of the returns process through pre-defined business process flows, ensuring consistent handing of returned products and inventory optimisation.

Sterling Commerce Australia director Michael Vulcan said: “We look forward to delivering a solution that will drive profitable growth for True Alliance while at the same time optimising the consumer and partner experience.”

  BREAKING NEWS

::	ACCC approves Fremantle port productivity bias

::	New Melbourne-Tasmania shipping service

::	Aust rail industry calls for uniform fatigue regulation with road transport

::	One month to go to the eleventh Queensland Supply Chain and Logistics Conference

::	Truckers ask pollies 20 straight questions

::	CILTA and ALC launch Women Mentoring Program

::	Slow payers hurting business

::	'Print station' enhances mobile workers' productivity

::	ACCC clears Australia Post of monopolistic behaviour

::	Qantas caught up in BA price-fixing lawsuit

  HOT PRODUCTS

MC95 For improved stock visibility from every angle The Motorola MC95 raises the bar for premier rugged mobile computing. Building on Motorola's signature MC9000 Series, the MC95 features rugged design, more data capture options, true WAN technology independence and application flexibility through custo  more»

Tell Your Staff Where to Go - Voice Directed Warehouse Solutions RFBS have partnered with Vocollect, the world-leaders in voice technology, to transform medium enterprise warehouse and distribution centres across Australia and to fill the need for more effective solutions for companies dealing with bulk/ heavy items, c  more»

New service for sellers and buyers of logistics industry businesses A first for the logistics industry in Australia - ONLY LOGISTICS - a centralised, interactive, web-based service where potential sellers and buyers can register their interests via an industry-specific and secure listing method.  more»

Looking for ways to manage innovation and product profitability? This Oracle Product Lifecycle Management eBook will give you the answers you need.  more»

Click here to view more Hot Products

Looking for a particular product?   Advanced Search.

  T&L PUBLICATIONS

	MHD Supply Chain Solutions Has been the industry leader for more than 30 years. It is the reference guide for professionals striving for effective end-to-end supply chain management...
	Diesel A bi-monthly magazine that has shaken up the Australian road transport magazine sector with sharp news stories and bold feature articles on the diverse character of the Australian trucking market...